EXPERT PARTNER
PhDr. Marian Jelínek, Ph.D.
Marian Jelínek Method
Mental Performance Coach for Elite Athletes Across Disciplines
PhDr. Marian Jelínek, Ph.D., university lecturer and author, is internationally recognised as one of the leading experts in mental performance.
For more than 35 years, he has worked with elite athletes, teams, executives, and managers, helping them strengthen intrinsic motivation, mental resilience, and the ability to perform consistently under pressure.
Today, his approach is applied not only in sport, but also in leadership, management, and personal development.
What Makes Marian Jelínek's Method Unique
Working with "Unwanted" Thoughts
Techniques focused on managing inner dialogue, breathing, posture, visualisation, and imagination in key performance situations.
Performing Under Pressure
Building mental resilience through practical techniques designed for stress, pressure, and decisive moments.
Consistent Performance and Flow
The ability to maintain consistent performance and minimise fluctuations, even in changing conditions.
Team Dynamics
The principles of a successful team — alignment, synergy, cohesion, and shared values.
Through Amica AI, Marian Jelínek’s principles of mental preparation are now available anytime.
24/7
Use these principles exactly when you need them most:
before an important competition or performance,
when searching for motivation during challenging periods,
when regaining focus after mistakes or setbacks.
“Mental mindset determines how we use our talent.”
– Marian Jelínek
AUTHORITY & EXPERIENCE
EXPERIENCE FROM ELITE SPORT AND WORK WITH TOP ATHLETES
More than 35 years of experience in elite sport, focused primarily on the inner world and mindset of high performers.
Coaching Achievements
Former ice hockey coach. Gold medal at the 2005 World Championship.
Two Czech Extraliga titles with HC Sparta Prague and a Presidents Cup title with HC Plzeň.
Work with Elite Athletes
Long-term collaboration with legendary hockey player Jaromír Jágr.
Mental coaching for elite athletes, including:
- Martin Nečas – NHL player
- Zuzana Hejnová – Olympic medalist and world champion
- Karolína Plíšková – former world No. 1
- Petr Mrázek – NHL player and World Champion… and many other Olympians and professional athletes.
University Experience
University lecturer and guarantor of psychology programmes for managers and postgraduate studies at Newton University.
Today, Marian Jelínek's experience from elite sport is delivered
in digital form through Amica AI, making it available to athletes anytime, anywhere.
This is not generic advice. It is a practical approach built on decades of work with elite athletes and executives in real performance situations.
APPROACH
HOW MARIAN JELÍNEK THINKS
Marian Jelínek's approach is built on several simple principles
that help athletes develop consistent performance, handle pressure, and unlock their long-term potential.
Thoughts Shape Performance
"Watch your thoughts."
Jelínek believes that athletes who cannot manage their thoughts will never fully utilise their physical potential. Performance begins before you step onto the field.
Enjoying the Process
Emotional connection to what you do.
Long-term motivation does not come from discipline or fear of failure. It comes from genuine enjoyment and connection to the activity itself.
Resilience Under Pressure
Challenges are part of performance.
In decisive moments, neither a coach nor a trainer may be by your side. Jelínek's approach teaches athletes to become their own guide when it matters most.
Long-Term Development
Self-awareness as the foundation.
You cannot improve what you do not understand. Jelínek begins with the athlete's inner world — beliefs, habits, and the way they interpret their own performance.
know-how
MARIAN JELÍNEK'S DIGITAL LIBRARY OF TECHNIQUES
For the first time in digital form — systematically organised techniques for specific performance situations.
Marian Jelínek is one of Central Europe's leading mental performance coaches. His methods, proven through decades of work with professional athletes, are now available in a digital format and organised into a practical
Foundation Library of Techniques.
Available exclusively in Amica AI.
JELÍNEK'S TECHNIQUES ARE BUILT AROUND KEY AREAS SUCH AS:
Working with Unwanted Thoughts
A core discipline of Jelínek's approach — helping athletes identify, name, and manage thoughts that sabotage performance. Because either you control your thoughts, or your thoughts control you.
Self-Coaching and Guided Inner Dialogue
A lifelong skill — learning how to consciously talk to yourself in any situation without depending on a coach or mentor.
Mistakes as a Friend, Not an Enemy
A structured approach to mentally resetting after mistakes. The goal is not to forget quickly, but to learn quickly and return stronger.
The Inner World of a Champion
Understanding emotions, beliefs, and habits that influence performance before the athlete even steps onto the field.
Emotional Connection and Love for the Sport
One of Jelínek's key principles: long-term elite performance is not built on discipline or fear of failure, but on a deep emotional connection to what you do.
Working with Limiting Beliefs
A method for identifying and breaking internal barriers through targeted questions, logical reasoning, and new perspectives that replace long-held mental blocks.
Every methodology is delivered exactly as Marian Jelínek uses it in real coaching situations
- adapted to the athlete's needs and available whenever it is needed most.
Elite Mental Preparation - Available Anytime
You can now access Marian Jelínek's principles of mental preparation directly through conversations with Amica AI:
• during training, before competition,
• in decisive moments,
• at night when you cannot sleep.
The Foundation Library of Techniques is available in the
Amica Start, Pro and Champion plans.
Immediate access to Marian Jelínek’s mental performance principles used by elite athletes.